monthly Kimono Drops
authentic from Japan
monthly Kimono Drops
authentic from Japan
monthly Kimono Drops
authentic from Japan
monthly Kimono Drops
authentic from Japan
discover our kimonos
Did you know every year tons of kimonos are discarted in Japan?
Here, we give bring kimonos to our modern lives so they will adapt and live
新たな始まり
a new beginning
新たな始まり
a new beginning
新たな始まり
a new beginning
新たな始まり
a new beginning
we believe in...
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giving a new life to secondhand pieces
Did you know that in Japan, thousands of tonnes of kimonos are discarded each year?
Our kimonos are secondhand, going against the wave of fast fashion. Carefully handpicked, prioritizing product longevity and sustainability. -
supporting local business
The brand not only rescues and redefines kimonos but also supports local commerce and entrepreneurs who still believe in the art of producing and preserving this tradition.
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adapting kimonos to our modern lives
Nowadays, the interest in wearing kimono is declining in Japan.
We believe kimonos can adapt to our modern lives, while honoring their heritage, so they can be worn by new people around the world.
by Micha
Aira was born from Micha's desire to share Japan's unique kimonos with the world and give them a new life.
We want to show a new view of how to wear and appreciate these kimonos, while honoring their heritage
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authentic from Japan
handpicked with love
authentic from Japan
handpicked with love
authentic from Japan
handpicked with love
authentic from Japan
handpicked with love







